Episode Sponsored By: The Why and The Buy podcast
How do you climb to the top 1% of sales in your industry?
Our guest Heather Ballentine, president of Ballentine Entertainment and WDH Productions, might have an idea. Heather is in the top 1% of luxury car sales in North America.
Heather’s ability to differentiate herself selling Lamborghini’s makes her one of North America’s most elite luxury car sales people. Learn Heather’s humble beginnings, struggles and eventual triumphs and apply them to your own sales lives.
She also offers tips on how she’s developed and grown her following online via Youtube, Instagram and other social media tools.
This episode is brought to you by, The Why and The Buy, hosted by Jeff Bajorek and Christie Walters. They interview entrepreneurs and sales experts to find out the why behind their success. Listen on Apple Podcasts or wherever you get your podcasts.
On today’s show…
06:39 – Jeffrey and Jennifer give examples of how bad customer service can ruin your product.
13:23 – The difference in Tesla car shoppers and Lamborghini shoppers.
20:37 – Heather’s method of social branding.
29:48 – “I had to work ten times harder.” – Heather Ballentine on when she got started at Lamborghini.
36:50 – How motherhood has changed Heather when it comes to sales.
41:21 – Jeffrey and Jennifer analyze the many nuances of how Heather differentiates herself from other luxury car sellers.
More on today’s guest
Heather Ballentine is a sales specialist and entrepreneur. Her pursuit of excitement, education, and entertainment all began in Arkansas. Her growing success and contagious personality has drawn her to create inspirational content. She is a motivational spokesperson, an entertainment media mogul, and successful luxury car sales specialist. This success is the result of an inherently determined mind and growing entrepreneurial spirit. Whatever comes her way, Heather Ballentine is driven to succeed.
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