But before we dive right in, let us introduce ourselves in case this is your first visit. Welcome to the Sell or Die Podcast. We’re your hosts, Jeffrey & Jen Gitomer. Between the two of us, we’ve written the books The Little Red Book of Selling, Sales in a New York Minute, plus 15 other best-selling books. We’ve also created the 7 figure sales formula program and the Breakthrough Business Babe Community.
Sell or Die is for sales professionals, sales managers, entrepreneurs and business owners who want to sell more at full price, earn loyalty, and have an unlimited stream of referrals. Every single episode will give you real-world, easy-to-implement solutions so that you can get your calls returned, your proposals read and acted on, while creating relationships that you can take all the way to the bank.
It’s time to sell or die…
So read the points below to find out more about why work life balance isn’t actually possible and what you should strive for instead. And for even more details on each point, listen to ALL of episode 505 of the Sell or Die Podcast on your preferred streaming platform!
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Literally every time I’ve ever asked an audience for questions, I get the same one: “How do you balance work and life?” And the answer is you don’t – or worded even more accurately, you can’t. Balance in life is in fact just a fantastic, impossible story. Because being out of balance is just a part of life. I mean, what is balance anyway?
But here’s the important thing about balance: you can’t let being out of balance frustrate you to a point of having a negative attitude about it. Instead, prepare yourself.
And Jen, speaking. Here’s a recent example from our own lives that can illustrate what we’re talking about. I went into our writing vacation with Jeffrey and Gabrielle with plans to write a book or course content or whatever. I went into it thinking that Jeffrey and I would be writing for most of the day, and that Gabrielle would entertain herself or hang out with her family who was coming down for the weekend.
But once we got here, it became clear that eleven-year-old Gabrielle needed way more attention and family time than I had anticipated, and I quickly went into mom mode. So every night I would be disappointed and mad at myself because I was doing like 20 to 30 minutes of work each day.
But I – Jeffrey – adapted to the situation. I realized that I wasn’t gonna get much done, and at the end of each day, I thought, “Well, I didn’t get much done today, but maybe I will tomorrow.” And that’s how I approached it. And I have never looked at work or family with the mindset of “I have to do this. Therefore, I can’t do that.” Instead, if I have a deadline, I know I’m going to meet the deadline and I do. Or if I’m with the family, I want to be with the family and focus on that. Does this always work? No, but I don’t get frustrated unless there’s an outside force that I can’t control getting in the way.
And what we’ve noticed is that when you’re able to shift your mindset and your expectations to meet the current realities, all of the sudden life becomes a hell of a lot easier. Because when you have realistic expectations, you can be excited you get ANY work done versus disappointed about how little work is being done. And we’d encourage you to set daily expectations for what your day is going to look like or what you’d like to be able to do, but also be flexible enough to adjust without feeling frustrated.
During this quarantine period, many parents have had to work from home and also help their children with remote learning. And one thing I’ve been hearing a lot of is moms feeling like most of the children work is falling on them.
If you can relate to that issue, I’d encourage you to communicate even more with your partner. That is one thing Jeffrey and I have done a really good job at. Ask questions like: what does our child need right now? Who’s going to be there for her? Who’s going to do what? And also make sure you both are getting some breaks throughout the day.
The more you talk about and the more clear your expectations are, the less there will be hard feelings or frustration. And it’s so easy to just say, “Hey, here’s what’s going to happen today. Here’s what I can do. Here’s what you can do.” And then you do it. If you can help the other person, do it. If something happens and you need them to step up, they have to be there. Because you need to be working as a unit, not as a mom or a dad. And your kid will be able to see and feel how well you are communicating.
Now, let’s talk about individual balancing. Like everyone else, I – Jeffrey – have a calendar. I slot times in half-hour or sometimes full-hour segments, and I give myself reminders for when I’m supposed to write or do other things. This helps me stay productive and on track. So instead of managing time, I allocate time.
Here’s what I mean: if you’re gonna be awake for twelve hours, you have 24 half-hour slots. If you don’t include a TV in that time, your productivity will immediately double. But put in when it’s time to take a shower or when it’s time to make a work call and all the things you need to do to feel productive. And if you have free time, read.
There’s something amazing about allocating your time and following your calendar. So if you feel like you’re getting to the end of the day and you’re mad at yourself because you don’t feel productive, schedule exactly what you needed to do that day for the next one. Maybe some weeks, work is going to take up much more time on your calendar and other weeks, your family or your friends or your hobbies take up more space. It’s your responsibility to shape how you spend your time and how you embrace life’s typical lack of balance.
As much as you might want to find a work life balance, it’s much more valuable to take control of how you are spending your time each day. While most days will not be “balanced” (because that’s pretty impossible to achieve), you can still make them feel productive…as long as you have a winning mindset and a realistic daily schedule. So to hear even more of our tips on doing just that, don’t forget to tune in to episode 505 of the Sell or Die Podcast.
Thank you so much for listening to Sell or Die! We hope that this episode has helped you to transform the way you think, given you new ideas, and provided a new perspective on the sales and business challenges you face every day so that you can win the customer all the way to the bank.
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Known as the King of Sales, Jeffrey Gitomer is the Author of 16 best-selling books including the Little Red Book of Selling, the Sales Bible, and his newest book Get Sh*t Done. In 2008, he was inducted in the Speakers Hall of Fame – the highest award in the speaking industry. His world-class list of clients include companies from Fortune 500 companies around the world. His digital Learning academy and signature course, The Seven-Figure Sales Formula, offers individuals and teams real-world sales strategies they can implement immediately.
Jen Gitomer gained her prowess in NYC as both a salesperson and award-winning sales leader for a Fortune 500 company. She is the best-selling Author of Sales in a New York Minute, CEO and Founder of Breakthrough Business Babe and a master business growth coach.
Jeffrey and Jen thank you, Diehard, for helping Sell Or Die achieve more than 2 million downloads!