identify your skills



Do You Know Your Sales Skillset? The Importance of Identifying Your Unique Skills

In this episode of The Sell or Die Podcast, we discuss the importance of uncovering your unique sales skillset. We provide you the opportunity to identify your skills, learn how to improve upon them, and help propel you to that top sales position.

identify your skills

But before we dive right in, let us introduce ourselves in case this is your first visit. Welcome to the Sell or Die Podcast. We’re your hosts, Jeffrey & Jen Gitomer. Between the two of us, we’ve written the books The Little Red Book of Selling, Sales in a New York Minute, plus 15 other best-selling books. We’ve also created the 7 figure sales formula program and the Breakthrough Business Babe Community. 

Sell or Die is for sales professionals, sales managers, entrepreneurs, and business owners who want to sell more at full price, earn loyalty, and have an unlimited stream of referrals. Every single episode will give you real-world, easy-to-implement solutions so that you can get your calls returned, your proposals read and acted on while creating relationships that you can take to the bank. 

It’s time to sell or die…

Understanding how you are as a salesperson is one of the most important things you can do to optimize your sales strategy. Your top skills are what set you apart from the next salesperson; and we’re here to help you identify those. Learn how you can move away from the average and into the #1 sales position. 

For more details, listen to the ENTIRE episode on your favorite streaming platform.

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What is the best part of your sales skillset?

We’re not just talking about how you connect with your customers and if they call you on the weekend. We’re talking about the unique set of skills that cause you to have those strong connections. Is it with all of your customers or only your best customers?

It’s extremely important to identify the skills that set you apart from the next salesman. Not only that, but learning the specific actions you take that turn your leads into loyal customers is one of the most proactive things you can do for yourself and your goals. Find out what those skills are and then use that to your advantage. Could you list your top ten skills?

identify your skills

Why you need to identify your skills

I recently interviewed with a salesperson who was at the top of her game. I’m not just talking about being the lead salesperson out of twenty people; she was the lead salesperson out of 3,000 people. She maintained that position for two consecutive years. But, when I asked her what her skillset was and if she could list out her top ten; she had no idea.

After about an hour of talking, I was able to identify the inner workings of her skillset and why she succeeded. I learned what made her relationships happen and literally how she sold. All the things that made the “wow” happen in her salesmanship and how she maintained that top position.

She talked about her internal happiness, her joy for what she did and her genuine desire to help other people. She paid attention to the small details:

  • Asked engaging questions
  • Envisioned the sale all the way through to completion
  • Followed up when the product was delivered
  • Ensured the customer was satisfied 

So, what if I asked you: Can you identify your skills that are required to propel you into the number one position out of 3,000?

What sets you apart?

You need to start paying attention to the small details. Identify your skills that are helping you climb to that top position. Uncover what’s working and what’s not, so that way you can proactively improve upon those skills and work your way up to that next level.

You’re a die hard, so we know you’re different from the Average Joe salesman. When we say Average Joe, we’re talking about those people that just ride the wave from sale to sale. These people only care about one thing: their quota.

You’re different because as you go from sale to sale, you’re reflecting inwards and asking yourself, “What am I doing that’s working? How can I improve to be that much better?” Once you identify your skills and uncover the exact qualities that work, you can create and optimize your sales road map to success.

How to identify your sales skillset

Now that we’ve talked about why understanding your unique skills set is imperative to your success, let’s talk about how you can uncover them. I created an assessment that’s a surefire way for you to identify the skills that set you apart. Not only that, but you can learn how you are as a salesperson, understand your weaknesses, and find out where you need to improve.

Being a diehard, and being a part of our Insider’s Club will allow you to take the assessment, which really is the only assessment of its kind. The information you’ll learn about yourself and who you are as a salesperson is invaluable. You won’t have to wait around for your answers, either. The results are immediate so that when you wake up tomorrow, you can improve on what IS working and change what isn’t working. 

Become the top seller on your sales team

Winning sales is subtle, it’s not just a black and white process where you demand the customer to sign on the dotted line. Like we mentioned earlier, it’s about connecting with the customer and knowing what it is you’re doing to cause that connection. The goal is to get all of your customers to be your best customers.  

Once you take this assessment, you’ll realize that it’s very revealing. It will help you not only to improve, but to understand how to beat your competitor while becoming number one on your team. In order to do this, you have to understand what your questioning skills are, what your networking skills are, and what your relationship building skills are. All these elements will help to determine where you are on the sales skill excellence path.

Do You Know Your Sales Skillset? The Importance of Identifying Your Unique Skills: The Bottomline

As you look around on your sales path, it’s important to see where you stand against the other thousands of salespeople that have also taken this assessment. Instead of guessing what’s working and what isn’t, you can statistically see the results of others to solidify your own sales strategy. Not only that, but you’ll have access to all the tips and tricks of successful salespeople, sales courses, and you’ll get to talk to us one on one. We can help carve out that path for you and guide you to that number one spot.

So, ask yourself, what do you want to be? An average joe, or a diehard salesperson?

Be sure to listen to all of episode 571 for more details on the importance of identifying your unique skillset. Then head over to our Insider’s Club to take the assessment and learn what skills you can optimize for success.

We’re here to help provide you with the tools you need to effectively improve upon your skillset and move to the top sales spot on your team..We’ll see you on the inside.

Thank you so much for listening to Sell or Die! We hope that this episode helped you to transform the way you view the challenges you face along your journey to success so that you can win your customers all the way to the bank.

If you enjoyed this episode please take a second to rate & review. Each review helps us help more people just like you make a difference in this world! Don’t forget to take a screenshot, share it in your Instagram stories, and tag us @jeffreygitomer and @jengitomer. See you next week!

About your hosts

Known as the King of Sales, Jeffrey Gitomer is the Author of 16 best-selling books including the Little Red Book of Selling, the Sales Bible, and his newest book Get Sh*t Done. In 2008, he was inducted in the Speakers Hall of Fame – the highest award in the speaking industry. His world-class list of clients include companies from  Fortune 500 companies around the world. His digital Learning academy and signature course, The Seven-Figure Sales Formula, offers individuals and teams real-world sales strategies they can implement immediately.

Jen Gitomer gained her prowess in NYC as both a salesperson and award-winning sales leader for a Fortune 500 company. She is the best-selling Author of Sales in a New York Minute, CEO and Founder of Breakthrough Business Babe and a master business growth coach.

Jeffrey and Jen thank you, Diehard, for helping Sell Or Die achieve more than 2 million downloads!

Thanks for Listening!