But before we dive right in, let us introduce ourselves in case this is your first visit. Welcome to the Sell or Die Podcast. We’re your hosts, Jeffrey & Jen Gitomer. Between the two of us, we’ve written the books The Little Red Book of Selling, Sales in a New York Minute, plus 15 other best-selling books. We’ve also created the 7 figure sales formula program and the Breakthrough Business Babe Community.
Sell or Die is for sales professionals, sales managers, entrepreneurs, and business owners who want to sell more at full price, earn loyalty, and have an unlimited stream of referrals. Every single episode will give you real-world, easy-to-implement solutions so that you can get your calls returned, your proposals read and acted on while creating relationships that you can take to the bank.
It’s time to sell or die…
Check out the points below to learn more about the elements of fear and how fear affects your business. For even more details on each point, listen to ALL of episode 528 of the Sell or Die Podcast on your preferred streaming platform!
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The first thing you need to do to tackle the elements of fear is to focus in, not out. You don’t need to know about the external things going on. Instead, focus inwards and focus on yourself. For example, most people who end up getting sick are vulnerable. If you build up your immune system and focus inwards, you are blocking off the outside influences that may instill some fear for you. Another thing to take into account is when someone gets sick, how often are they are in a low vibrational and fearful state. These negative and fearful thoughts can weaken your immune system.
Ironically, the best way to stay healthy is to not worry! Fear of loss is greater than the desire to gain. You don’t want to lose your health, your customers, whatever it is. This is a loss mentality, and this can become greater than your desire to sell. As a die-hard, think to yourself about how you can overcome this obstacle so that your outcome isn’t determined by an external factor. You are in control, you can determine your own outcome. By stepping into this mentality, your fear will diminish and disappear.
This year a lot of things that are important to people’s emotional well-being have been threatened in some way. This creates fear. So our advice is to pay attention to yourself first. Whether that means turning off the news, reading something new, getting closer to someone in your life. Whatever it means for you to pay attention to yourself, do that. Secure your self-safety first. Focus on yourself and do something that will be productive, rather than focus on fear and everything that’s spiraling externally out of your control.
Think about what you fear most right now. Then, think about what the outcome may be when it occurs. What would the total outcome look like? What can you do right now to prevent that? Spend less of your precious time on outside influence and become more selective of where you are getting outside information from. This will help frame your mind and uplift your attitude. Another huge thing you can do to take action over the elements of fear is to acknowledge your fears. Everyone on this planet has their own fears. When you can acknowledge them, this takes things to a whole new level. To overcome any fear, first, acknowledge it and then understand what triggers it.
Fill in the time you have previously wasted and invest in something that will help you propel forward. Expose yourself to more positive people, put yourself in more positive situations that will determine a better outcome. What you focus on comes true, what you focus on grows. If you are focusing on getting more sales and customers, then that’s exactly what will happen for you. You will create things based on what you focus on.
On the flip side, if you focus on those things you are fearful about, guess what? They will come true. Fear is not a problem, fear is a system. The problem is what you are afraid of, and you have to get to the root cause of what’s making this fear manifest. Get to the root cause and overcome that fear.
We are challenging you to acknowledge your fears, grab your fear by the roots, throw it away, and leave it there to die. Also remember, fear is a potential belief, it’s not fact!
To hear more about the elements of fear and how fear affects your business, don’t forget to tune in to episode 528 of the Sell or Die Podcast.
Thank you so much for listening to Sell or Die! We hope that this episode has helped you to transform the way you think, given you new ideas, and provided a new perspective on the sales and business challenges you face every day so that you can win the customer to the bank.
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Known as the King of Sales, Jeffrey Gitomer is the Author of 16 best-selling books including the Little Red Book of Selling, the Sales Bible, and his newest book Get Sh*t Done. In 2008, he was inducted in the Speakers Hall of Fame – the highest award in the speaking industry. His world-class list of clients include companies from Fortune 500 companies around the world. His digital Learning academy and signature course, The Seven-Figure Sales Formula, offers individuals and teams real-world sales strategies they can implement immediately.
Jen Gitomer gained her prowess in NYC as both a salesperson and award-winning sales leader for a Fortune 500 company. She is the best-selling Author of Sales in a New York Minute, CEO and Founder of Breakthrough Business Babe and a master business growth coach.
Jeffrey and Jen thank you, Diehard, for helping Sell Or Die achieve more than 2 million downloads!